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A CFO's view of consumer data

CIO's Martha Heller talks to Greg Walsh, CFO of IPG Mediabrands, about how big data and second screens are transforming media buying.

Selling cloud to the board

"I’ve never viewed cloud as being necessarily cheaper, but I’ve always seen it as being more efficient," says carsales.com.au's CIO Ajay Bhatia.

CIOs must market IT's value

Why don't more CIOs make it a serious priority to market IT internally? Done well, it shows the business value of IT and gives visibility to top performers, says CIO Publisher Adam Dennison.

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